Product orchestration

Merchandising aids are the domain of AG Dynamics. The French company offers a versatile spectrum for the presentation of products, whether floor coverings and carpets, decoration, tiles, parquet and panels, bathrooms, lighting, building materials, garden products or accessories. There is a broad choice when it comes to information and reception desks as well.The company has become particularly geared to the concerns of DIY retailers. The names of its customers read like a who’s who of the French industry: Castorama and Weldom belong to the clientele, as do Bricomarché, Mr. Bricolage, Bricorama, La Plateforme du Bâtiment, La Boîte à Outils and Saint Maclou, as well as many other trading companies worldwide.AG Dynamics’ products and services are designed to create add-on value for every POS through their individual adaptation to the many and varied products and storage methods favoured by clients.The company was founded in 1999 by José Afonso and Patrick Guedon, who today see AG Dynamics as a well-regarded partner in the European marketplace. In 2006 came the establishment in Poland of a subsidiary company, AG Polska, and work is being done at present on setting up another foreign subsidiary in Russia. And, according to José Afonso, thoughts are currently turning to a base in Spain as well. Meanwhile the company employs a workforce of 60 at home and abroad.AG Dynamics has a great depth of know-how in the field of shop design and fittings. It sees itself not only as responsible for the manufacture and installation of sales aids, but also as a consultant and project assistant. With the help of special CAD software the design department can work out solutions that are individually tailored to the specific requirements of each customer. Moreover, the company concerns itself intensively with the development of the latest possibilities for orchestrating products at the POS. The most recent innovation offers display solutions for windows and glass doors, as well as interior and exterior doors. Both systems consist of an adjust-able aluminium structure which allows for the products to be displayed under real conditions. The stand for windows and glass doors is self-supporting and does not need to be fixed to the floor. The presentation stand for doors is supplied complete with lighting.
Download: