Business in China booming

09.01.2004

The Obi stores are achieving three times the per capita sales recorded in Germany

Dr Fengjiang Li, Obi chairman with responsibility for China, strongly advises German companies to invest in China. Manager Magazine quotes him as saying that “The customers in our Chinese DIY stores provide us with a sales revenue that is three times higher than our customers in Germany.” One further advantage for the DIY retail group can be found in the cost benefits on the purchasing side, which also bring an advantage for the group’s stores in other countries.
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