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In 2014 the 21 member companies of the EPLF (Association of European Producers of Laminate Flooring) sold 465 (2013: 463) mio m² of European-produced laminate flooring worldwide. The market as a whole thus rose slightly by 0.4 per cent compared with the previous year. However, the regions developed very differently in 2014.
The core markets of western Europe (including Turkey) were down by nearly 3.5 per cent in all in 2014. In absolute figures, sales in western Europe fell from 290 mio m² in 2013 to 280 mio m² in 2014.
Sales in Germany, the biggest single market in central Europe, tended once more to be slightly weaker. Sales in 2014 came to around 69 mio m² (2013: 72 mio m²).
Although Turkey is still the second-biggest target market in Europe, the decline there was striking, with sales by EPLF members falling by around 18 per cent in 2014 to 54 mio m² (2013: 66 mio m²).
The core markets of western Europe (including Turkey) were down by nearly 3.5 per cent in all in 2014. In absolute figures, sales in western Europe fell from 290 mio m² in 2013 to 280 mio m² in 2014.
Sales in Germany, the biggest single market in central Europe, tended once more to be slightly weaker. Sales in 2014 came to around 69 mio m² (2013: 72 mio m²).
Although Turkey is still the second-biggest target market in Europe, the decline there was striking, with sales by EPLF members falling by around 18 per cent in 2014 to 54 mio m² (2013: 66 mio m²).
France remained steady at 39 mio m² (2013: 39 mio m²) and occupied third place in Europe. Thanks to an upturn in construction activity, sales in Great Britain rose by ten per cent to 32 mio m² (2013 29 mio m²), putting Britain in fourth place.
EPLF members recorded marked growth in eastern Europe, notwithstanding the political situation, with sales of 110 mio m² (2013: 103 mio m²). This equates to an increase of six per cent compared with the previous year. Sales in Russia reached 27 mio m² (2013: 24 mio m²), putting it on a par with Poland, which improved to 27 mio m² (25 mio m²).
Sales in North America increased in 2013 to roughly 28 mio m² and this trend continued in 2014 with sales of 30 mio m². In Asia- Pacific, overall sales by European manufacturers amounted to around 15 mio m² (2013: 13 mio m²), an increase of 15 per cent. The Chinese market in particular, including Hong Kong, showed significant growth.
The market in South America was stable on the whole at 17 mio m² (2013: 17 mio m²) in 2014. While sales in Mexico fared less satisfactorily and declined to around four mio m² (2013: five mio m²), the Chilean market delivered a much better result compared with the previous year at seven mio m² (2013: six mio m²).
EPLF members recorded marked growth in eastern Europe, notwithstanding the political situation, with sales of 110 mio m² (2013: 103 mio m²). This equates to an increase of six per cent compared with the previous year. Sales in Russia reached 27 mio m² (2013: 24 mio m²), putting it on a par with Poland, which improved to 27 mio m² (25 mio m²).
Sales in North America increased in 2013 to roughly 28 mio m² and this trend continued in 2014 with sales of 30 mio m². In Asia- Pacific, overall sales by European manufacturers amounted to around 15 mio m² (2013: 13 mio m²), an increase of 15 per cent. The Chinese market in particular, including Hong Kong, showed significant growth.
The market in South America was stable on the whole at 17 mio m² (2013: 17 mio m²) in 2014. While sales in Mexico fared less satisfactorily and declined to around four mio m² (2013: five mio m²), the Chilean market delivered a much better result compared with the previous year at seven mio m² (2013: six mio m²).
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