Hungary

Focus

Hungary

Capital: Budapest | Area: 93 000 km² |
Population (2021): 9.7 mio | GDP (2021): € 154.1 bn

Lidl own brand Parkside

German discounter Lidl opens DIY stores in Hungary and Poland

The German discounter Lidl has opened a store in Hungary focused entirely on products from its own DIY brand Parkside. In a promotional video published by Lidl Hungary on the Tiktok platform, a young man in a Lidl …

Distribution16. August 2024

Regional report Hungary (1): the retailers

German names dominate the Hungarian DIY market

In the Hungarian home improvement market, the German market leader Obi is clearly ahead. The number two also used to belong to a …

Distribution2. January 2023

Regional report Hungary (2): regions and retailers

Concentration on central Hungary and Budapest

The location portfolio of the large DIY retailers active in the home improvement market in Hungary has a focus on the region of …

Distribution2. January 2023

Regional report Hungary (3): economic data

Construction market density and economic power

Almost half of Hungary's gross domestic product is generated in central Hungary around the capital Budapest. This is also the region …

Distribution2. January 2023

10 per cent online

Praktiker Hungary increases sales by 12 per cent in 2020

Praktiker Hungary increased its sales in the year 2020 by 12 per cent to HUF 76.23 bn (EUR 212 mio). As in the previous yea…

News27. July 2021

Online share seven per cent

Praktiker Hungary grows by 20 per cent in 2018

Praktiker Hungary reports record sales for 2018. Returns rose by 19.5 per cent to HUF 57.1 bn (EUR 178 mio). Thus, the company has …

News14. June 2019

Up 22 per cent in 2017

Following a jump in sales, Praktiker Hungary modernises its stores

Praktiker Hungary has started an investment program and wants to have modernised all of its currently 20 stores …

News6. November 2018

Hungary

Satisfaction after all

Praktiker Hungary has been through tough times after the collapse of the German parent company. The brand continues in many East European countries – and is …

Distribution3. April 2017